Social Comms For Start-Ups ? The Myths And Realities

This is a guest post by Lloyd Gofton, managing Director or Liberate Media. Engaging with your target audience through social media is one of those actions often pushed to the bottom of the pile for start-ups, or even worse, it is assumed that social communications will be covered by the knowledge of existing team members. Unfortunately that rarely turns out to be the case. If you haven?t developed a plan for social, you may be leaving the communication of your product, conversations with your customers/potential customers, and potential investors, to chance.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/nBOMqy4y9-M/

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